This position focuses on planning and managing the execution of projects across all communications channels—including but not limited to email, newsletters, and digital media. The specialist’s contribution is critical to ensuring that print and digital content is produced in a timely fashion with clear and relevant messages for our audiences. The communications specialist is a strong editor, writer and project manager who thinks carefully about content and how to convey ideas in a compelling way as well as a self-starter who has a knack for keeping track of deadlines and can easily toggle between multiple projects.

Responsibilities:

Under the supervision of the Signal Centers Marketing Director and in collaboration with peer marketing and communications specialists in the department:  

• Will work closely with the Marketing Director and Chief Marketing and Development Officer to implement goals of the marketing and development plan for Signal Centers that includes all programs and services.
• Will collaborate with the marketing team to create and oversee marketing initiatives that build awareness and increase stakeholder engagement with Signal Centers.
• Produce marketing materials such as brochures, newsletters, and online content that promote the organization’s programs and services.
• Contribute to and implement the organization’s digital marketing strategy, including website, social media, and email marketing campaigns.
• Conduct market research to identify trends and opportunities for growth.
• Adhere to the organization's brand identity and ensure consistency across all marketing materials.
• Maintain relationships with community partners, including media outlets, to increase visibility and support for Signal Centers.
• Provide marketing support to fundraising and special events.
• Other duties as assigned by the supervisor.

Requirements:

• Proven working experience in social media marketing or as a digital media specialist.
• Excellent graphic design skills. Knowledge of Adobe Suite preferred.
• Knowledge of how to develop an email marketing strategy.
• Knowledge of Google Ads and how to incorporate advertising into an overall digital strategy.
• Proficient at developing and maintaining press relationships.
• Willingness to travel 10% of the time to support statewide programs and attend conferences.
• Ability to work across multiple teams serving multiple purposes.
• Demonstrable knowledge of analytics tools.
• Adequate knowledge of Webflow is a bonus.

Core Values/Ethical Conduct:

• The ability to interact with staff, child care educators, Network Management, community partners and funders in a respectful and professional manner.
• The ability to create and embrace new ideas, creative problem solving, improve services and delivery methods.
• The ability to work cooperatively with staff, child care educators, Network Management, funders and community partners.
• The ability to be wise, accountable, and careful with use of resources and time.
• The ability to conduct oneself with honesty, reliability, and fairness, holding to our code of ethics.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is frequently required to stand, walk, sit, use hands to finger, reach with hands and arms, and talk and hear. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and the ability to adjust focus.

Signal Centers is an equal opportunity employer and seeks to affirm the dignity and worth of every person. It is, therefore, the policy of the organization to practice and ensure the fair and equitable treatment of all employees with respect to race, religion, ethnicity, national origin, age, gender, sexual orientation, or ability and promote the full realization of this policy through all employment practices

Qualifications:                    

• Must have a bachelor’s degree from an accredited institution preferably in Communications, Marketing, New Media, or Public Relations.
• Three-five years’ experience in this or related field required.
• Physical examination and record of negative TB test results must be on file with Signal Centers.
• Dependable transportation, valid driver’s license and insurance required.

We believe in supporting our employees and their families as they journey throughout life. We are committed to offering a rich benefits package to all full-time employees to include: 

• Competitive benefits package that includes - Health, Vision and Dental, HSA, Group Life Insurance, Short & Long-Term Disability.
• Up to 4% matching 401(k) employer contribution, plus a 3% base
• Mental Health Support
• Generous paid time off